American On-line shirt, AOL from City Outfitters
Supply: City Outfitters
Amid the hodgepodge of Verizon Media assets that Apollo World Administration is shopping for from Verizon — Yahoo Finance, TechCrunch, promoting expertise, Yahoo Fantasy — there’s one money movement stream that won’t die: AOL.
The famed web firm that once bought Time Warner for $182 billion and used to make billions of {dollars} yearly promoting dial-up modem entry, nonetheless has a month-to-month subscription service known as AOL Advantage.
In 2015, 2.1 million people were still using AOL’s dial-up service. That income stream has dried up. The variety of dial-up customers is now “within the low hundreds,” in line with an individual aware of the matter.
However AOL nonetheless has a reasonably profitable base of shoppers who pay for technical assist and id theft companies every month. There are about 1.5 million month-to-month prospects paying $9.99 or $14.99 per month for AOL Advantage, stated one other individual, who requested to not be named as a result of the knowledge is non-public. If common income per person is $10 monthly, conservatively, that is $180 million of annual income.
Apollo introduced Monday it is paying $5 billion for 90% of Verizon Media. The non-public fairness agency does not have fast plans to spin off or promote any of the Verizon Media Group property, preferring to develop the gathering by means of funding and administration, stated the folks. Nonetheless, the long-term plan might contain discovering completely different patrons for the gathering of companies after Apollo makes an attempt so as to add worth to the items, the folks stated.
Verizon agreed to pay $4.4 billion for AOL in 2015 and $4.5 billion for Yahoo in 2017.
Whereas AOL has largely pale from common tradition, Yahoo nonetheless has about 150 million each day energetic customers and practically 900 million month-to-month energetic customers.
A spokesperson for Apollo declined to remark. A spokesperson for Verizon Media did not instantly reply for remark.
WATCH: Cramer on Verizon’s deal to promote AOL, Yahoo to Apollo for $5 billion